Marketing Management Notes
- Marketing management pdf ebook free download – Click here
- Short notes Pdf (book) – Click here
- Model Question Paper – Click here
- Short notes link – Click here
- What do you mean by personal selling? What is the importance of personal
- What are the advantages and disadvantages of personal selling?
- How is personal selling different from advertising?
- Discuss the process of selling? Also, discuss the AIDA concept of personal selling?
- What is sales management? What are the various functions of sales management?
- Explain the basic theories of sales management?
- What is meant by training of sales personnel? Discuss?
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